5/18/2023 0 Comments Candy crush makerThe purchase, slated to close in early 2016, will give California-based Activision more than half a billion monthly active users in at least 196 countries, pushing the company's earnings up an estimated 30 per cent. US video game producer Activision Blizzard has announced that it is buying King Digital Entertainment, best known for its Candy Crush Saga mobile game (pictured), for $5.9 billion Its success pushed King Digital to become the third top mobile game producer in the world - but investors have expressed concerns that the Dublin-based firm was too reliant on the hit game. Already a powerhouse in the world of traditional console games such as Call of Duty, Activision is paying a staggering amount to hold equal sway in the mobile market.Ĭandy Crush remains one of the top grossing games on Apple's App Store since its debut in 2012.
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